Speed was found to be an essential factor of CX in Walker’s 2013 report, Customers 2020 – and it’s only become more important since. The seven themes we’ve discussed in our CX Now series so far have all been building up to this critical aspect of customer experience.
Tag: speed
Infographic: Speed is of the Essence
Unlike the topic of personalization, it’s hard to have a conversation with customer experience professionals and not talk about speed. Companies are being challenged daily to “hurry up.” In the original Customers 2020 report, we predicted that immediate gratification won’t be fast enough; backed up by our latest Customers 2020 research, this prediction couldn’t be more true. Customers want companies who can resolve their issues and anticipate future challenges.